Korean American Day Initiative 2023


Korean American Day Initiative 2023

Kinn celebrates Korean American Day by highlighting AAPI-owned fashion label Ziran (@theziran), whose founder Kelly Wang Shanahan will be mentored by our Founder & CEO Jennie Yoon.

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The Heritage Collection

JANUARY 26, 2023

A new Kinn tradition—this year, ​​we asked you to help us celebrate Korean American Day by nominating your favorite AAPI small businesses and startups. We're so happy to congratulate ZIRAN (@theziran), who will be directly mentored by Kinn Founder & CEO Jennie Yoon.

AAPI female founded ZIRAN was started by Kelly Wang Shanahan in 2016 after she became disillusioned with the luxury fashion industry and its waste, fast fashion mentality, and lack of purpose. ZIRAN is helping to preserve and protect an ancient tradition. The first and only brand using xiang yun sha silk in North America, their clothing is made-to-order and hand cut and sewn in Los Angeles.

Discover and support some of our other favorite nominees.

A Good Used Book — @agoodusedbook

Comfortable Adventures — @comfortable_adventures

Covry — @shopcovry

Good Light — @goodlight.world

In The Comfort Of — @inthecomfortof_

INK + PORCELAINE — @inkandporcelain

LESS IS MORE — @lessismore.___

Living KOA — @​​livingkoa

Lupa Bags — @lupa_bags

Not Impressed NYC — @notimpressed.nyc

Studio Chung — @studiochungfloral