Six years ago, when a friend came to our founder Jennie after a decade of marriage looking for a new ring, she wasn’t asking for a new beginning—she was asking for a ring that reflected who she had become. Her love hadn’t changed, but her style had. That story, and so many others like it, inspired what would become Vow by Kinn. Because a vow isn’t only about the first “yes”—it’s about choosing each other, again and again.
From its inception, Vow by Kinn has celebrated these evolving traditions—engagements, renewals, milestones, and moments in between—through timeless designs that carry memory and meaning. Today, Vow by Kinn enters an entirely new chapter. What began as heirloom-inspired silhouettes has transformed into a fully reimagined, bespoke, digital-first experience that reflects not only Kinn’s heritage but also our continued growth and innovation.
The new Vow by Kinn shopping experience offers an intuitive way to design your ring from start to finish. You can begin with a setting—exploring silhouettes, metals, and details until the design feels entirely your own. Or you can begin with a stone—selecting shape, size, and type, whether natural or GIA-certified lab-grown—before discovering the perfect setting to bring it to life. Every choice, from carat to composition, is customizable, ensuring no two rings look the same, just like the stories behind them. What was once an intimate, appointment-only process has been reimagined into a seamless digital journey, crafted with the same attention to detail that defines every Kinn creation.
Because commitment is not one moment, but many. The first yes, the vows renewed, the milestones built over time—Vow by Kinn honors them all, creating jewelry that is as personal as the promises it represents. Where every detail is in your hands, every piece is one of a kind, and every ring carries meaning that endures—then, now, always.